About Course

Day 1: Understanding Business Policy and Strategy

Morning Session: Introduction to Business Policy and Strategy

• Overview of Business Policy and Strategy
• Importance of Strategy in Business
• Role of Policy in Strategic Decision Making

Afternoon Session: Strategic Analysis

• SWOT Analysis
• PESTEL Analysis
• Industry Analysis (Porter's Five Forces)

Day 2: Formulating Business Strategies

Morning Session: Business-Level Strategies

• Cost Leadership
• Differentiation
• Focus

Afternoon Session: Corporate-Level Strategies

• Diversification
• Vertical Integration
• Strategic Alliances

Day 3: Implementing and Evaluating Strategies

Morning Session: Strategy Implementation

• Organizational Structure and Design
• Leadership and Change Management
• Resource Allocation

Afternoon Session: Strategy Evaluation and Control

• Key Performance Indicators (KPIs)
• Balanced Scorecard
• Strategic Control Systems